Corporate Business plans

A good business plan does not guarantee financing but gives one a proper insight of the business prospects before investing huge amounts of funds into the business. It is a blue print which sets out the parameters to be followed before start up and gives a forecast of the prospective business in an analytical and empirical manner.
Chapter 1
This section introduces the concept of the business and what it seeks to offer to its target market.  It also details the company\'s history, its owner/proprietor, management team,, the mission statement as well as the keys to success that will be employed. Being the introduction, this section ought to have rich detailed content that is well researched. Catchy wordings and content are a must to keep the reader interested. As such, good proper use of words and diction is paramount.
Chapter 2
A start-up summary forms part of this section, and it estimates the amount of funds needed to start and acquire everything to get the business up on its feet. If any loan will be required, it’s outlined here as well. A table showing assets and liabilities in relation to capital is factored here. The company location and facilities should be indicated under this chapter as well as any other assets/buildings the organization/business seeks to acquire.
It also outlines the company’s ownership clearly showing the names of the proprietorship and their positions in the business/organization or company. Also in this section are the services that the organization/business will be offering to its clients.
Chapter 3
This chapter contains a comprehensive account of the services and/or a product that a business seeks to deliver to its target market. It also summaries the various ways that the product will reach its client, how often the product/service will be made available, in addition to timings and schedules dates/days. A breakdown of the company’s competitive comparison to its competition is also given in this chapter to reinforce the concept that the individual has. It calls for extensive research and feasibility studies to be able to understand the market and come up with details of the business in the following topics, namely: Service Description, Competitive Comparison, Sales Literature, Fulfillment, Technology, and Future Service.
Chapter 4
It summarizes who the target market is and tactics that are going to be used to appeal to them. Data obtained from market research is then analyzed in a chart and a table showing the percentage and/or ratio thus showing growth in a given time.
Also under this chapter are:
• Target market segment strategy
• Market needs
• Service business analysis
• Competition and buying patterns
Chapter 5
This chapter calls for a feasibility study to be able to better understand the psycho graphics, as well as the demographics of the target market. Thus, it calls for understanding what will best suit your clients as compared to what they are seeking to achieve in relation to their financial and social status.
It also breaks down the findings in terms of the competitive edge of the business, its sales strategy and the sales forecast after it has been able to meet the clients’ needs.
Chapter 6
This chapter seeks to give more information about the proprietor(s) of the business/ company outlining their achievements and strong points in relation to how it will positively affect the business they are in quest of starting. 
It also gives a personnel plan of how the company expects to make gradual investments over a given period, say annually or bi-annually.
Chapter 7
This chapter consists of the organizational Structure of the intent business starting with the   owner(s) or proprietor(s) and other staff and their roles.
Besides, it also focuses on the Human resource role as it includes plans, if any, of any staff that is expected to be employed to meet the growing needs of the growing company/institution.
Under the personnel plan table outlined in this chapter, it summarizes the company’s personnel expenditures for the first years since the business began.
Chapter 8
This chapter is essential to a business plan. It justifies your business ideas and concepts in a more realistic and logic manner by providing estimated figures and start up funds. It is one of the most essential components of the plan, as you will need it if you have any hope of winning over investors or obtaining a bank loan.
Even if you do not expect financial assistance, you should compile a financial prognosis in order to be successful in steering your business.
In a nut shell, it helps you understand; you project how your business will do.